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Digital Business CardsNFC and QR CodeDigital ProfileLead CaptureTeam ManagementSustainable Materials

CardUp

Role
Founder, responsible for product and technology
Website
cardup.pt
A CardUp NFC card tapping a phone showing the digital profile, with the line “A business card that is always up to date”

CardUp is a digital business card platform for professionals and teams. It brings contacts, content and professional identity together in an experience that is simple, always up to date and easy to share.

It is a product built to make professional presence smarter, more sustainable and ready for an increasingly digital world.


What it does

  • Share contacts with one tap, over NFC or QR Code, without asking anyone to install an app
  • Keep a digital profile that is always current, with no reprinting every time a role or a phone number changes
  • Capture leads through your own forms, instead of losing the contact after the handshake
  • See in real time who opened what, and what came out of each meeting
  • Export captured leads into the CRM, instead of leaving them locked inside the platform
  • Manage whole teams from one place, with consistent visual identity

The physical card

  • Biodegradable PVC or wood, in bamboo or cherry, with NFC and QR Code built in
  • Custom colour printing or laser engraving
  • Delivered in five days

The card is only the way in: when the role, the phone number or the company changes, what changes is the profile, not the card.


Plans

  • Free — to try it out, with digital profiles and QR Code sharing
  • Teams — priced per profile, with central management, unlimited links, analytics, unlimited lead capture and an AI assistant
  • Enterprise — bulk profile imports, dedicated onboarding, an account manager and volume discounts

Who it is for

Sales teams, consultants, managers, brokers and business owners — people who meet a lot of people and cannot afford to let a contact get lost in a drawer. It is used mostly across sales, real estate, insurance and automotive.

More than a hundred companies already use it, among them Caetano Auto, Victoria Seguros, Ageas Seguros, BorgWarner and IHG Hotels & Resorts.

CardUp was born out of, and is run from, Bacêlo & Costa.

cardup.pt

Shall we talk?

Get in touch to share your idea or project and find out how we can work together.

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